{"id":132,"date":"2021-06-01T23:50:01","date_gmt":"2021-06-02T02:50:01","guid":{"rendered":"http:\/\/jangada.online\/imaginaceara\/?p=132"},"modified":"2021-08-10T21:53:17","modified_gmt":"2021-08-11T00:53:17","slug":"csp-lanca-podcast-para-falar-sobre-siderurgia","status":"publish","type":"post","link":"https:\/\/jangada.online\/imaginaceara\/csp-lanca-podcast-para-falar-sobre-siderurgia\/","title":{"rendered":"CSP lan\u00e7a podcast para falar sobre siderurgia"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"jangada online aligncenter wp-image-133 size-large\" title=\"jangada online\" src=\"https:\/\/jangada.online\/imaginaceara\/wp-content\/uploads\/sites\/6\/2021\/06\/RotaCast-1024x1024.jpg\" alt=\"\" width=\"800\" height=\"800\" srcset=\"https:\/\/jangada.online\/imaginaceara\/wp-content\/uploads\/sites\/6\/2021\/06\/RotaCast-1024x1024.jpg 1024w, https:\/\/jangada.online\/imaginaceara\/wp-content\/uploads\/sites\/6\/2021\/06\/RotaCast-150x150.jpg 150w, https:\/\/jangada.online\/imaginaceara\/wp-content\/uploads\/sites\/6\/2021\/06\/RotaCast-300x300.jpg 300w, https:\/\/jangada.online\/imaginaceara\/wp-content\/uploads\/sites\/6\/2021\/06\/RotaCast-768x768.jpg 768w, https:\/\/jangada.online\/imaginaceara\/wp-content\/uploads\/sites\/6\/2021\/06\/RotaCast.jpg 1344w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p class=\"x_MsoNormal\">O complexo e encantador mundo da siderurgia \u00e9 apresentado, semanalmente, pela Companhia Sider\u00fargica do Pec\u00e9m (CSP) por meio do RotaCast\u00a0(http:\/\/bit.ly\/RotaCast), que completou 100 edi\u00e7\u00f5es e deixou de ser um arquivo de \u00e1udio enviado aos empregados pelo WhatsApp para ganhar o formato de podcast. Agora, os empregados e pessoas interessadas nos temas podem assinar gratuitamente o canal e acompanhar cada novo epis\u00f3dio nos principais tocadores de podcast. A CSP \u00e9 uma das empresas pioneiras em podcast corporativo no Brasil, com o lan\u00e7amento do CSP Podcast, em junho de 2018: https:\/\/bit.ly\/3c4hHdu.<\/p>\n<p class=\"x_MsoNormal\">O RotaCast surgiu em junho de 2019, para trazer as principais not\u00edcias da empresa na semana. Era encaminhado no hor\u00e1rio em que os empregados estavam nas suas rotas de transporte corporativo retornando para casa. Agora, o RotaCast ampliou o seu conte\u00fado e o seu alcance, falando tamb\u00e9m a fornecedores, clientes e comunidade, sendo compartilhado via streaming, com hospedagem no Spreaker, chegando ao Spotify e outros servi\u00e7os de podcast.<\/p>\n<p class=\"x_MsoNormal\"><b>Canal inclusivo<br \/>\n<\/b><\/p>\n<p class=\"x_MsoNormal\">Cada epis\u00f3dio narrativo, de at\u00e9 10 minutos, traz uma hist\u00f3ria marcante, colunistas, entrevistas, depoimentos e cases da CSP, abordando as principais li\u00e7\u00f5es e solu\u00e7\u00f5es adotadas pela usina.\u00a0A produ\u00e7\u00e3o em \u00e1udio \u00e9 acompanhada tamb\u00e9m da transcri\u00e7\u00e3o completa do conte\u00fado, com o objetivo de ser um canal inclusivo. Toda a produ\u00e7\u00e3o \u2013 da apura\u00e7\u00e3o \u00e0 veicula\u00e7\u00e3o -, \u00e9 feita pela equipe de Comunica\u00e7\u00e3o da CSP, com suporte na apura\u00e7\u00e3o da ag\u00eancia parceira AD2M Comunica\u00e7\u00e3o.<\/p>\n<p class=\"x_MsoNormal\">\u201cO canal de \u00e1udio ser\u00e1 um potente suporte na divulga\u00e7\u00e3o das boas pr\u00e1ticas de gest\u00e3o, de produtividade e de seguran\u00e7a. Trata-se de um canal direcionado ao p\u00fablico interno, mas com extens\u00e3o para o p\u00fablico externo interessado nos temas corporativo de Sa\u00fade, Meio Ambiente, Recursos Humanos, Seguran\u00e7a e \u00c9tica&#8221;, explica a gerente de Comunica\u00e7\u00e3o da CSP, Emanuela Fran\u00e7a.<\/p>\n<p class=\"x_MsoNormal\">\u201cA edi\u00e7\u00e3o n\u00ba 100 \u00e9 o ponto de virada do RotaCast, que amadureceu para uma conversa mais especializada sobre quest\u00f5es fundamentais aos empregados da empresa.\u00a0Estreamos a nova fase trazendo um case sobre o Direito de Recusa, uma ferramenta estrat\u00e9gica de seguran\u00e7a muito valorizada dentro da CSP. Mas tamb\u00e9m avan\u00e7amos para um epis\u00f3dio sobre desafios na carreira e um case de sucesso interno.\u00a0Clica no link, aumenta o som e confere com a gente o novo RotaCast\u201d, convida Emanuela.<\/p>\n<p class=\"x_MsoNormal\">Al\u00e9m do RotaCast, a CSP aposta tamb\u00e9m em mais um ve\u00edculo em \u00e1udio, o Comunidade Online, na qual ajuda no di\u00e1logo entre a empresa e as comunidades vizinhas. Neste caso, o conte\u00fado \u00e9 quinzenal ou de acordo com a necessidade de levar informa\u00e7\u00f5es \u00e0s pessoas pr\u00f3ximas \u00e0 usina.<\/p>\n<p class=\"x_MsoNormal\"><b>Servi\u00e7o &#8211; Escute e assine o RotaCast<br \/>\n<\/b><\/p>\n<p class=\"x_MsoNormal\">Spreaker:\u00a0<a href=\"https:\/\/www.spreaker.com\/show\/rotacastcsp\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"0\">https:\/\/www.spreaker.com\/show\/rotacastcsp<\/a><br \/>\nSpotify:\u00a0<a href=\"https:\/\/open.spotify.com\/show\/4frvvfheFH8mSWHndMwiED\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"1\">https:\/\/open.spotify.com\/show\/4frvvfheFH8mSWHndMwiED<\/a><br \/>\nInstagram:\u00a0<a href=\"https:\/\/www.instagram.com\/p\/CPVijTmhRUK\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"2\">https:\/\/www.instagram.com\/p\/CPVijTmhRUK\/<\/a><br \/>\nDeezer:\u00a0<a href=\"https:\/\/www.deezer.com\/show\/2419952\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"3\">https:\/\/www.deezer.com\/show\/2419952<\/a><br \/>\nPodcast Addict:\u00a0<a href=\"https:\/\/podcastaddict.com\/podcast\/3368820\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"4\">https:\/\/podcastaddict.com\/podcast\/3368820<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Seja o primeiro a saber. Siga nossas redes sociais:<\/strong><\/p>\n<p><strong>Instagram<\/strong>:\u00a0<a class=\"x_x_r-1n1174f x_x_r-1loqt21 x_x_r-1qd0xha x_x_r-ad9z0x x_x_r-bcqeeo x_x_r-qvutc0 x_x_css-4rbku5 x_x_css-18t94o4 x_x_css-901oao x_x_css-16my406\" dir=\"ltr\" title=\"http:\/\/fb.com\/jangadaonline\" href=\"https:\/\/t.co\/ZQrMm2enXe?amp=1\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\"><span class=\"x_x_css-901oao x_x_css-16my406 x_x_r-1qd0xha x_x_r-hiw28u x_x_r-ad9z0x x_x_r-bcqeeo x_x_r-qvutc0\">http:\/\/<\/span>fb.com\/jangadaonline<\/a><br \/>\n<strong>Facebook<\/strong>:\u00a0<a class=\"x_x_r-1n1174f x_x_r-1loqt21 x_x_r-1qd0xha x_x_r-ad9z0x x_x_r-bcqeeo x_x_r-qvutc0 x_x_css-4rbku5 x_x_css-18t94o4 x_x_css-901oao x_x_css-16my406\" dir=\"ltr\" title=\"http:\/\/instagram.com\/jangada.online\" href=\"https:\/\/t.co\/7BV0WeiEKx?amp=1\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\"><span class=\"x_x_css-901oao x_x_css-16my406 x_x_r-1qd0xha x_x_r-hiw28u x_x_r-ad9z0x x_x_r-bcqeeo x_x_r-qvutc0\">http:\/\/<\/span>instagram.com\/jangada.online<\/a><br \/>\n<b>Twitter:\u00a0<\/b><a href=\"https:\/\/twitter.com\/JangadaOnline\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\">https:\/\/twitter.com\/JangadaOnline<\/a><\/p>\n<p><b>E-mail:<\/b>\u00a0redacao@jangada.online<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; O complexo e encantador mundo da siderurgia \u00e9 apresentado, semanalmente, pela Companhia Sider\u00fargica do Pec\u00e9m (CSP) por meio do<\/p>\n","protected":false},"author":2,"featured_media":133,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[23],"tags":[28],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CSP lan\u00e7a podcast para falar sobre siderurgia - Imagina Cear\u00e1<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jangada.online\/imaginaceara\/csp-lanca-podcast-para-falar-sobre-siderurgia\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CSP lan\u00e7a podcast para falar sobre siderurgia - Imagina Cear\u00e1\" \/>\n<meta property=\"og:description\" content=\"&nbsp; 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